JC Stationery
This stationery set starts with a logo created from the initials J and C. I used the logo throughout the set, both alone and repeated in patterns.
Logo Evolution The image to the left shows the superimposition of the C over the J. The next image is the completed logo, with the J creating the positive space and the C creating the negative space. I then flipped the logo upside down, and placed it above a duplicate. Finally, I took the double-logo shape and rotated it several times to create a pinwheel design.
Business Card
Letterhead and Envelope