Petite Sweets
This project includes identity, packaging, and a promotional poster for luxury fudge samplers. The samplers contain three miniature tins of fudge and a spoon.
Packaging The packaging allows the consumer to see straight through to the fudge. The color scheme subtly suggests chocolate. The type scheme contrasts a bold condensed sans serif with a light slab serif. The wrap-around stickers on the tins provide a freshness seal as well as a side flavor label.
Template I created a template for all parts of the packaging. The box is folded from a single sheet of material for maximum sturdiness and ease of production. A separate insert holds the fudge and spoon in place.
Poster The poster mimics the box’s viewing window. It displays the product name, each fudge flavor, and the tagline.